Soul Movie Truck

2020 Roma, Italy
LOCATION: Roma
AREA: 110 sq. m.
TYPE: Realized project

Solitamente quando si parla di interior design vengono subito in mente appartamenti, spazi commerciali, spazi lavorativi o ricettivi, in questo caso la sfida è stata quella di realizzare gli interni per una regia mobile della società Soul Movie per cui avevamo già curato gli uffici di Roma Prati e quelli di Cologno Monzese, la realtà è quella dell’entertainment ai più alti livelli, per eventi che spaziano dalle produzioni tv più importanti agli eventi sportivi di respiro internazionale come le olimpiadi o i gran premi di formula 1. Si è deciso di far dialogare, anche se a distanza, lo stile della sede romana con l’interno di una sede mobile che si sposta in giro per il mondo, per questo è possibile ritrovare chiari richiami cromatici derivanti dal logo dell’azienda che come dei fili guidano gli addetti ai lavori tra i vari spazi della regia mobile. Per evitare di dare comunque quella sensazione di “scatola” si è scelto di utilizzare il nero in tutte le sue sfumature e declinazioni per poter far scomparire i limiti fisici dell’ambiente ed al tempo stesso per far risaltare solo le postazioni che sembrano fluttuare nello spazio; per lo stesso principio di dilatazione degli ambienti l’utilizzo di porte vetrate serigrafate ad altissimo abbattimento acustico hanno permesso ancor di più a limitare l’effetto barriera, dando la sensazione di uno spazio che va oltre i suoi limiti fisici. La luce c’è ma diventa un elemento tecnico che non deve distogliere l’attenzione ma solo far esaltare le zone di interesse che emergono stagliandosi tra i toni del rosso e del blu che illuminano le diverse zone della regia mobile.

Usually when it specks about interior design immediately come to mind apartments, commercial spaces, working or hospitality spaces, in this case the challenge was to create the interiors for a mobile direction of the Soul Movie company for which we had already taken care of the offices in Rome Prati and those of Cologno Monzese, the reality is that of entertainment at the highest levels, for events ranging from the most important TV productions to international sporting events such as the Olympics or in formula 1 grand prix dialogue, even if at a distance, the style of the Roman office with the interior of a mobile office that moves around the world, for this reason it is possible to find clear chromatic references deriving from the company logo which, like threads, guide the employees to the works between the various spaces of the mobile control room. To avoid giving that “box” feeling, however, we have chosen to use black in all its shades and declinations in order to make the physical limits of the environment disappear and at the same time to bring out only the stations that seem to float into the space , for the same principle of expansion of the environments, the use of screen-printed glass doors with very high noise reduction have allowed even more to limit the barrier effect, giving the sensation of a space that goes beyond its physical limits. The light is there but it becomes a technical element that must not distract attention but only enhance the areas of interest that emerge between the shades of red and blue that illuminate the different areas of the mobile control room.

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BEST HOUZZ 2023

BEST HOUZZ 2023 - Brain Factory - Architecture & Design is pleased to announce that for the seventh consecutive year the firm has won the Best Houzz.

BEST HOUZZ 2023 - Brain Factory - Architecture & Design è lieta di annunciare che per il settimo anno consecutivo lo studio si è aggiudicato il Best Houzz.